Reports on the Death of Irony are Premature

A few days ago I saw a Ford commercial that mortified me.

It was blatantly using the events of September the Eleventh to–get this–sell us more cars.

Apparently some people are amazed at how quickly people’s pursuit of trivia has reasserted itself but, when marketoids cheapen every emotion in a ploy to sell us more stuff, it hard not to retreat into irony as self-defense.

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